
Define events in plain English. AI detects them in session recordings and logs occurrences automatically.
Point‑and‑click to create classic click/page/form events—no code or deploys required.
URL patterns and match types—exact, contains, starts/ends, or regex.
Track drop‑offs with thresholds like minimum fields filled.
Counts and 7‑day trend sparklines—no extra setup required.
Forward selected events to GA4 at capture time for unified reporting.
AI‑detected events (natural language)
Stop fighting selectors. Describe what matters and let AI detect it in the recording—great for behavior, intent, and messy real‑world flows.
- • Define events in plain language
- • Detects occurrences during session analysis
- • More resilient than fragile selectors and URL hacks

Visual picker + classic events (still included)
Prefer traditional tracking? Use the point‑and‑click picker for clicks, page visits, and form abandonment—no engineers needed.
- • Click, page visit, and form abandonment events
- • Tokenized, time‑limited selection flow
- • Turn events on/off anytime

Analytics and optional GA4 forwarding
See counts and sparklines out of the box. Optionally forward events to GA4 at capture time for unified reporting.
- • Built‑in 7‑day trend sparkline
- • One‑click GA4 forwarding per event
- • Clean event metadata for downstream tools
